What is VIDA
VIDA is a collaboration between designers and makers around the world that brings original, inspiring apparel and accessories to you – creating beauty every step of the way.
VIDA is a new kind of fashion ecommerce company that connects artists like me all over the world with producers to bring our work to life. For every product sold, VIDA hopes to provide the gift of literacy to the makers they work with.
Artists invited or accepted can Submit their design
A watercolor painting, a photograph, a sculpture, a sketch, anything they can submit in a digital format, VIDA can print on fabric. Art meets fashion . Browse designer stories, view their collection, like Alvarenga Marques collection:
One Maker At a Time
Literacy for Life. VIDA provides literacy programs to our makers. They learn to read, write, and do basic math and build a better life for generations to come.
VIDA connects artists with craftspeople and manufacturers to source and design products. The company launches with a selection of scarves and tops with designs from global designers. The use of direct-to-fabric digital printing enables VIDA to produce one-of-a-kind items at scale.
VIDA is bringing real-world benefits to the people working on its products. VIDA goes beyond monetary compensation; scarf-makers in Karachi, Pakistan, for instance, earn literacy classes…